Transportation

A New Ad Campaign Asks Parisians to Be Nice to Tourists

And illuminates some national stereotypes in the process.
Zdenko Zivkovic

New Yorkers wear black, Londoners complain, but no city stereotype is as sticky as this one: Parisians are rude.

It's a pain, but does it threaten the city's standing as the world's top tourist destination? Two regional organizations seem to think so: the Ile-de-France tourism board and chamber of commerce are collaborating on a campaign to help Parisians be more polite.