After constructing a circular track from plywood, the company invited participants to chuck in $5 for the winner-take-all event, featuring "brakeless" single-speed cycles. What followed was a veritable highlight reel of face planting, elbow skinning, and smashing into walls with enough force to scrape off a tattoo. Basically, it was bikers behaving like billiard balls in a spinning laundry dryer.
Urban Velo contributor Jason Finn was there to record the carnage, which by the end of the evening left the floor crayoned with black-rubber skidmarks, like the kind you see when trucks swerve off the highway. Skip to 4:15 for the main event. If you're squeamish, yes, there is blood. At least the cyclists got some PBR at the end to kill the pain.