Design
A Brief History of City Branding Disasters
RIP Taylor Swift?
Taylor Swift is New York's new global welcome ambassador, the city announced in a glitzy marketing campaign rolled out last week. The announcement is pegged to the release of her newest album and its blandest song, “Welcome to New York,” (the “anthem of transplants who say they’re a Carrie everywhere,” as a friend pointed out). New Yorkers, predictably, are displeased. Take a gander at Lower East Side clothing store La Petite Mort’s rather permanent response:
#Lattes, indeed.