Design

One Slovenian Town's Big New Tourist Attraction: A Beer Fountain

Zalec is well-known for its hops. Now it wants to be known for dispensing them like water.
Flickr/T1o

Could fountains of beer be a business proposition? That’s the bet of a Slovenian town called Zalec, population 20,000, which has announced plans to build a pragmatic monument to one of its best known exports: alcohol.

According to the BBC, by way of the Slovenian paper Dnevnik, the proposal was given the go-ahead this week with help from Mayor Janko Kos, who’s argued that beer fountains will be a tourist draw. The plans currently call for a series of standing silver spigots, from which visitors would be invited to try a variety of local beers. Each €6 entrance fee (about $6.70) would be good for three 10-ounce tastings of beer, served in a commemorative cup.