Dubai's Misguided Effort to Motivate its Bus Drivers

Worker satisfaction is important, and keeping workers motivated is a smart-sounding managerial strategy. It's especially smart if the employee you're trying to motivate has the lives of 40 or 50 people in his or her hands. So it's both heartening and disheartening to see a potentially dangerous new effort coming out of Dubai to motivate bus drivers.

First the heartening part: Dubai's Roads and Transport Authority has begun sending motivational messages to their bus drivers, written in each driver's native language, according to this article from Gulf News.