Design
How Much Is Your Bumper Worth?
Thanks to GoBumper, you can paste ads on your car in exchange for prizes. But the "rewards" aren't all they're cracked up to be.
An Illinois-based company found one of the few remaining ad-free spaces on the planet — the back bumper of your minivan. And they're asking you to turn it over in exchange for discounts.
It seems unlikely that someone would willingly stick a brand’s logo on their car (unless they really loved those new Nike’s), but the duo behind the company GoBumper thought they might if they were given rewards in return. Launched earlier this year, GoBumper is partnering with companies to produce catchy bumper stickers called "Bumpees." Companies can hand those over to consumers free of charge in exchange for company rewards.