"If ya don't see it, we don't have it."

"We no serve tomatoes, we no serve avocados, no liverwurst, ketchup, mayo ..." Walter Momentè says. "This is no regular deli! We try to keep it as Italian as possible." Customers don't seem to mind these exacting standards, lining up for Alidoro's mouthwatering sandwiches. This short documentary from the New Yorkers series follows Momentè through an average day, sourcing authentic ingredients from local businesses, making stops at two bakeries for various kinds of bread.

The ongoing documentary series from Moonshot Productions is a celebration of the larger-than-life characters that populate the city, from a graffiti artist to an ice sculptor, and many more. The producers of the series discuss the project in an interview with the Atlantic Video channel here

For more videos from Moonshot Productions, visit http://moonshot-productions.com/.

This post originally appeared on The Atlantic.

About the Author

Most Popular

  1. Life

    How Manhattan Became a Rich Ghost Town

    New York’s empty storefronts are a dark omen for the future of cities.

  2. Transportation

    Why Public Transportation Works Better Outside the U.S.

    The widespread failure of American mass transit is usually blamed on cheap gas and suburban sprawl. But the full story of why other countries succeed is more complicated.

  3. Design

    A Step-by-Step Guide for Fixing Badly Planned American Cities

    An excerpt from Jeff Speck’s Walkable City Rules, a step-by-step guide to fixing America’s cities and towns.

  4. Design

    The Town That Doesn’t Exist

    Slab City, buried deep in the California desert, is a land of squatters, artists, and migrants—and few rules. In a new book, an architect and a photographer document “the last free place.”

  5. A fleet of electric vehicles in Pittsburgh.
    Transportation

    Can We Go Electric Before It’s Too Late?

    Plugging in cars and trucks will be critical to averting climate catastrophe, according to the IPCC. How far has the U.S. come?