Design
Into the Water Tower, With Flair
For six weeks this spring, an illegal Manhattan cocktail lounge gave 700 strangers a night they'll never forget.
Invited guests to the least probable cocktail lounge in New York meet at a prescribed time on a busy Manhattan street corner. They’re met by a young man in garb somewhere between steampunk and lumberjack, who leads the group down the block, and says something into his lapel.
The entrance tickets they carry are in the form of a pocket watch – which can only be obtained as a gift – with a reservation number and instructions inside advising against high heels and to be ready for a bit of climbing.