Design

A Mid-Century Shopping Icon Makes Way For the Future

Victor Gruen’s Northland Center set suburban architectural standards for half a century. Now, partially demolished, its next life is up in the air.
Nikolai Nolan/Wikimedia Commons

For months, the local papers watched breathlessly as a shopping center of unprecedented proportions rose on the outskirts of Detroit. When Northland Center finally opened in March 1954, they could hardly contain themselves.

“The size of such a mammoth group of stores as Northland Center is often hard for the layman to visualize,” marveled the Detroit Free Press, which added helpfully that the 9 million pounds of steel that would go into the structure represented the equivalent of “4,000 autos,” while the mall would be equipped with “enough refrigeration to make 200 million ice cubes daily.” Outside stretched space for 8,344 cars, then the largest public lot in the world. And should a customer lose their vehicle among the acres of Buicks and Packards, the “Lost Car Department” could dispatch a jeep to drive the customer around to find it.