Poo2Loo/Youtube

"Take poo to the loo."

According to UNICEF, more than 620 million people in India still defecate in the open everyday. That’s 143 million pounds of feces dumped in public daily, stinking up the place and contaminating the water supply, which in turn makes children more vulnerable to infections, diseases, and malnutrition.

"Enough of this sh!t", proclaims the website for Poo2Loo, UNICEF’s latest campaign to combat public pooping in India. The organization wants people to stop tolerating public defecation and pledge their concern to the president of India.

To get the word out, UNICEF has enlisted the help of Mr. Poo, a personified pile of feces. And In this groovy PSA, Mr.Poo and friends sing and dance to drill in the message: take poo to the loo. 

About the Author

Most Popular

  1. Transportation

    How Seattle Bucked a National Trend and Got More People to Ride the Bus

    Three experts in three very different positions weigh in on their city’s ridership success.

  2. Equity

    The Side Pittsburgh Doesn't Want You to See

    Pittsburgh filmmaker Chris Ivey has spent over twelve years documenting the lives of the people displaced so that the city can achieve its “cool” status.  

  3. Construction workers build affordable housing units.
    Equity

    Why Is 'Affordable' Housing So Expensive to Build?

    As costs keep rising, it’s becoming harder and harder for governments to subsidize projects like they’ve done in the past.

  4. Transportation

    If You Drive Less Than 10,000 Miles a Year, You Probably Shouldn't Own a Car

    Up to one-quarter of all U.S. drivers might be better off using ride-sharing services instead.

  5. Equity

    Seattle Has 5 Big Pieces of Advice for Amazon’s HQ2 Winner

    Being HQ1 has been no picnic.