Justice

Take a San Francisco Gentrification Quiz from 1985

Signs that your neighborhood has become upscale: computer stores, needlepoint boutiques... exotic-bird shops?

What's the worst thing about gentrifiers? Maybe it's the way they're always accompanied by new hardware stores, newsstands, needlepoint boutiques, and pet stores specializing in exotic Central American birds.

At least that was the public perception in 1985, when the San Francisco Chronicle ran a tongue-in-cheek quiz allowing readers to see if their neighborhood had turned "upscale." The 22-item checklist, published on September 19 of that year, proves a couple of things: one, that even three decades ago, Bay Area residents were ripping out hair follicles over gentrification; and two, boy has the price of coffee gone up! Five dollars for a pound of beans? Try $18.50 for a mere 12 ounces in San Francisco today.