The Global Creativity Index

Earlier this week I identified the world’s leading nations on innovation, technology and the creative class. Today, I turn to a new, more comprehensive measure of global economic competitiveness and prosperity my team and I have created, the Global Creativity Index.

The ongoing economic crisis has seriously challenged to the way we understand and measure economic growth. An increasing number of economists, social scientists, and policy-makers suggest that traditional measures like Gross National Product have outlived their usefulness and have sought to replace them with broader measures of economic prosperity, sustainability, and/or happiness and subjective well-being. As Joseph Stiglitz put it: “What you measure affects what you do. If we have the wrong metrics, we will strive for the wrong things.”