Henry Grabar is a staff writer for Slate’s Moneybox and a former fellow at CityLab. He lives in New York.
Pest control is now a spectator sport.
Lorenzo Maggiore's mission was to fund the production of a gun that kills bugs by shooting small amounts of table salt at them. Indiegogo users chose to accept it.
With the looks of a nerf gun, the firing style of a shotgun, and the culinary instinct of a potato gun, the BugASalt lies at the thrilling and profitable intersection of firearms and pest control. (We've been here before.) Salt crystals fan out like pellets, making it deadly - to flies - from about two feet away. All it requires is salt.
Maggiore's product now has almost $500,000 in funding on Indiegogo with four days left to contribute. It's a significant improvement over his stated goal of $15,000. In fact, it's Indiegogo's third-most popular project ever. For $30, you can begin blowing away flies when BugASalts ship this month.
Behold, the BugASalt in action: