Culture
Imagining the Future of Signage
"DON'T HONK YOUR HORN. ROBOT IN CHARGE WON'T REACT TO IT."
Fernando Barbella decided to give himself a preview of the future.
In a project he calls Signs From the Future, Barbella, a digital creative director in Barcelona, first collected a series of photographs that depict everyday scenes from cities around the world. Then, he added signage that he imagines might soon be coming to a street or business near you: a nod to the personal drones, self-driving cars, and 3D-printed everything that we're now constantly being told are just around the corner.