Justice

Meet the Bay Area Residents Fighting Discrimination on Public Transit

Locals and officials teamed up in support of inclusivity on BART.
A new transit campaign promotes inclusivity on BART. BART

The San Francisco Bay Area’s Rapid Transit System, BART, just rolled out a new poster campaign focused on inclusivity. Its theme is “The Bay Area Rides Together.” One poster features a bunch of hands reaching up; another shows a diverse selection of passengers over the words: “On this train, everyone is welcome.”

But there’s a backstory, and it speaks to how grassroots efforts to create change can make waves, even in major municipal transport systems like BART.