Justice
The Promotional Video Olympics
The ridiculous advertisements for Paris, Moscow, and New York make us think London deserved the win.
Winning an Olympic bid involves a lot. Planning for new infrastructure, securing financing, emphasizing a local culture of sport, and an official video that bottles a city's ambition into one quick and ultimately, eye-rolling experience.
London, Moscow, New York, and Paris were the finalists for the announcement in Singapore back in 2005. Thanks to YouTube, we can look back at the pathos the four cities pursued in an attempt to seal the deal. As you'll see, some deserved to lose more than others: