Shutterstock/Yuri Arcurs

Virgin America's plan to get customers chatting.

Commercial air travel is known more for its tedium than for its romantic potential. But that may be changing.

Just kidding, of course that's not changing. But Virgin America does have a new in-flight feature whereby the Casanova in row 19 can send you a drink, and then maybe a follow-up text like "Hey, r u enjoying the vodka soda?"

It's called "seat-to-seat," and it is debuting on Virgin's Los Angeles-Las Vegas service. Virgin even has a contest going called "Get Lucky," to see who comes off the plane with the best story or... photograph [PDF].

This might sound creepy to you, but remember, it's intended for the L.A.-to-Vegas weekend crowd. Owner Richard Branson even made this weird video to explain:

Top image: Shutterstock/Yuri Arcurs.

HT: WKMG Orlando.

About the Author

Most Popular

  1. Illustration of a house with separate activities taking place in different rooms.
    POV

    The Case for Rooms

    It’s time to end the tyranny of open-concept interior design.

  2. Life

    Having a Library or Cafe Down the Block Could Change Your Life

    Living close to public amenities—from parks to grocery stores—increases trust, decreases loneliness, and restores faith in local government.

  3. Car with Uber spray painted on it.
    Transportation

    The Dangerous Standoff Between Uber and Buenos Aires

    While Uber and Argentine officials argue over whether the company is an app or a transportation company, drivers suffer fines, violence, and instability.

  4. Solutions

    ‘Fairbnb’ Wants to Be the Unproblematic Alternative to Airbnb

    The vacation rental industry is mired in claims that it harms neighborhoods and housing markets. Can a nonprofit co-op make the tourist trend a community asset?

  5. Transportation

    Flying Cars Are Real—And They’re Not Bad for the Climate

    They might even be greener than electric ones.