Jon Harris/Flickr

Adelaide's Tour de Work has gotten at least 1,633 people to cycle to the office.

As I write, Chris Froome, Alberto Contador, the immensely appealing Nairo Quintana and the indefatigable Richie Porte are mere days away from completing the 100th edition of the Tour de France. It's a sports event like no other, three weeks of world-class cycling competition, pageantry and drama amidst some of the world's most beautiful countryside and towns.

It's not quite the Tour de France but, meanwhile, the Australian city of Adelaide stages the Tour de Work, a different and more accessible cycling event designed to encourage bike commuting. Held each November (springtime in Australia), the Tour de Work reaches out to employers to participate in a fun, free competition. It's popular: 162 workplaces representing at least 1,633 riders joined the program last year, and the results of each firm's participation are posted on the Tour de Work website.

According to the video below, more than 40 percent of the non-cyclists who took park in the Tour in 2009 have continued to cycle regularly afterwards.

The Tour de Work is run by Adelaide City Council, in partnership with the UK-based Challenge for Change and the Adelaide-based organization Sustainable Focus. Challenge for Change’s mission is to encourage cycling, while Sustainable Focus works with businesses and individuals towards implementing practical changes to help ensure sustainability into the future. Over the last four years Challenge for Change has run over 50 cycling challenges internationally, involving 76,338 people and 3,481 organizations.

All this is mainly to introduce you to the fun, upbeat video about the program.  Check it out:

Top image courtesy of Flickr user Jon Harris. This post originally appeared on the NRDC's Switchboard blog, an Atlantic partner site.

About the Author

Most Popular

  1. A scene from Hey Arnold! is pictured.
    Life

    Even Hey Arnold's Neighborhood Is Gentrifying Now

    Series creator Craig Bartlett explains how he built the cartoon city that every ‘90s kid dreamed of living in.

  2. An illustration of a front porch.
    Life

    America Rediscovers Its Love of the Front Porch

    In the 20th century, porches couldn’t compete with TV and air conditioning. Now this classic feature of American homes is staging a comeback as something more stylish and image-conscious than ever before.

  3. An autonomous vehicle drives on a race track in California.
    Equity

    Driverless Cars Won’t Save Us

    In fact, they’ll do the opposite of what techno-optimists hope, and worsen—not ease—inequality.

  4. A row of tractor trailers lined up at a truck stop.
    Transportation

    The Truckers Who Are Taking on Human Trafficking

    In Arkansas, the “knights of the road” are being trained to combat truck-stop prostitution.

  5. A Soviet map of London, labeled in Russian.
    Maps

    The Soviet Military Secretly Mapped the Entire World

    These intricate, curious maps were supposed to be destroyed. The ones that remain reveal a fascinating portrait of how the U.S.S.R. monitored the world.