What Urban Manufacturing Can Learn From Domino's Pizza
Despite the rise of artisanal everything, not everyone who produces food is afraid to embrace manufacturing as a metaphor for what they do. Taco Bell actively encourages it, for starters, per a Bloomberg Businessweek profile on the company. The Bureau of Labor Statistics classifies a huge sector of the economy as "food manufacturing." Even local farm-to-table chefs and restaurants may be doing things more like factories than they'd like to admit.
"Eat Local" nevertheless remains a powerful imperative, with all the reaffirming (if sometimes inefficient) imagery it summons to mind. So much so that the burgeoning "Make Local" movement has adopted some of that aesthetic, including an emphasis on reclaiming skills and craft lost to us for generations.