Culture
The Geography of American Brands
Some U.S. cities have more top global brands than many large countries
As I wrote earlier this week, the United States dominates the list of the world’s leading brands with 167 of the top 500 global companies and an estimated brand value of $1.3 trillion, more than 40 percent of the global total.
Today, with the help of my MPI colleagues Charlotta Mellander and Zara Matheson, I chart the geography of leading global brands across American cities and metros.